Drive Organic Traffic to Your Website and Grow Your Business

Our team of writers has the expertise to handle any legal project. We can create content for websites, blogs, articles, press releases, white papers, and more. We also offer copyediting, proofreading, and other editorial services. Whatever your project, we have the skills and experience to bring your vision to life.

Website content drives traffic to your website and convinces the client that your firm is the best option for their case. It demonstrates that you are the expert on a topic and builds trust in your brand.

Unique website content is the #1 driver of organic traffic to your website.

Quite simply, if you want more enquiries for brain injury personal injury claims, then you need strong content about that topic. 

Website content drives traffic to your website and convinces the client that your firm is the best option for their case. It shows that you are an expert on a topic and builds trust.

High Quality Unique Content

We are proud to have some of the most knowledgeable and experienced writers in the field of legal content writing. Our writers have a deep understanding of the complexities of the legal system, and the ability to craft content that is accurate and engaging. We ensure that all of our writers are up-to-date on the latest legal trends and developments.

Our writers have years of industry experience. Every piece is highly professional and covers the many questions a potential client may have – avoiding unnecessary phone calls from clients.

Search Engine Optimised

At Hawthorn Legal Marketing, we create content with search engine optimization (SEO) in mind to help our clients rank higher and faster in search results. Our experienced team of writers and marketers use proven strategies and tactics to craft compelling and effective content that is optimized for search engines and appeals to your target audience.

By investing in high-quality, SEO-focused content, you can improve your website’s visibility, drive more traffic to your site, and ultimately, attract more qualified leads and clients.

How Your Content is Created

1. Content Planning

At Hawthorn Legal Marketing, we understand that every law firm’s content strategy is unique. That’s why we take the time to carefully plan and develop a personalized content plan that is tailored to your specific goals and needs. Our team will work with you to identify which services you want to focus on and develop a 12-month plan that typically includes 1-3 new content pieces each month.

This plan serves as a roadmap for our team of experienced writers, ensuring that all of your content is aligned with your business objectives and is optimised for search engines and your target audience. By investing in a comprehensive content plan, you can effectively communicate your value proposition, differentiate your law firm from the competition, and drive more qualified leads and clients to your website.

2. SEO Evaluation

We believe that search engine optimization (SEO) is a critical component of any successful content strategy. That’s why our team of SEO experts conducts an in-depth evaluation of each topic in your content plan to ensure that it is optimized for search engines and your target audience. Our SEO engineers will compile a list of relevant keywords and structure the content into clear and concise subheadings that are easy to read and understand.

By following our proven SEO strategies and tactics, you can improve your website’s visibility in search results, attract more qualified leads and clients, and ultimately, grow your law firm.

3. Content Writing

Our team of professional writers will review legal information from your jurisdiction and use their legal copywriting knowledge to create a unique piece of content that addresses all client questions and highlights your firms’ expertise in these matters. All of our writers are experienced legal copywriters and will create near perfect content every time.

4. Peer Review

Quality is of the utmost importance when it comes to content for your law firm’s website. That’s why we have a thorough peer review process in place to ensure that all of your content is of the highest calibre. Each piece of content is carefully proofed by a second copywriter to catch any errors or inconsistencies before it is passed along for final review by your team.

5. Editing & Approval

Your legal expertise is essential to the success of your content. Once our team of writers have created a piece of content that we are happy with, we will pass it along to your team for final review. This step is critical to ensure that the content is accurate, informative, and aligned with your business objectives and brand voice.

We will work closely with your team to make any necessary revisions or changes to the content, and we will not consider a piece of content to be complete until it has been approved by your team.

6. Publication

When your content has been reviewed and approved, one of our web developers will publish it to your site using SEO best practices and include relevant links, imagery, and calls to action. This improves the user experience on your site, encouraging visitors to explore your content, and ultimately, driving more qualified leads and clients to your law firm.

7. Performance Tracking

It’s important to track the performance of your content to ensure that it is achieving your desired results. Our tracking system monitors the progress of your content’s search engine optimization (SEO) rankings and other key performance indicators (KPIs). This system allows us to see how your content is performing in real-time, and it provides valuable insights into which strategies and tactics are working and which areas may need improvement.

By regularly tracking the performance of your content, we can make data-driven decisions to grow your law firm and achieve your online marketing goals.

Your Time is Valuable

We understand what it’s like to run a law firm. You are busy and your time comes at a premium. Improving your website’s content is important but not as urgent as the impending case load.

Often, the idea of a senior solicitor sitting down and writing a 2,000 word article on a specific topic is impractical. We are sensitive to the time constraints lawyers face, and we’ve built our content creation process to make the most of your time.

Guaranteed Monthly Deliverables

We understand the importance of deadlines, and we strive to complete every project on-time. We have a rigorous quality assurance process in place to ensure that all of our content is accurate and error-free.

Our content arrives every month without interruption. Our consistency in delivery ensures your consistent growth.

Some Answers

The amount of content you need will depend on the size and focus of your website. If you have a large website with many different practice areas, you will need more content than if you have a smaller website with only a few practice areas.

If you want to rank highly in search engines, you will need to have well-written, keyword-rich content on your website.

We have a team of professional writers who are experienced in writing content for law firm websites.

We offer a 100% satisfaction guarantee on all of our content. If you are not happy with the content, we will make any necessary revisions until you are satisfied.

By having well-written, keyword-rich content on your website, you will be able to rank higher in search engines, which will lead to more website visitors. More visitors to your website means more potential clients for your firm.

Senior legal content writers are €40-50 per hour. 

Typically content and SEO services work hand in hand together. Usually we agree on a set monthly budget for combined content and SEO services over a 12 month content and SEO plan.

Honest. Reliable. Tried & Tested.

We help law firms grow online